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Paid Online Content Increased 23% in H1 2003

The Online Publishers Association (OPA) found that U.S. consumers spent $748 million on online content during the first half of 2003, representing a 23 percent increase over the same period in 2002. The OPA put the market for consumer online subscription video streaming services at roughly $991 million during 2003, growing to more than $4.5 billion during 2007. Asia is predicted to be the largest market in 2007, accounting for $1.2 billion. The the personals and dating category to be the biggest paid content revenue generator — registering a 76 percent growth rate in the first half of 2003 over 2002 — followed by the business content and investment category. Paid personal growth content soared 99 percent over the year. [Full story: Paid Content Paying Off - Ecommerce Guide]

Posted under Ecommerce on October 02, 2003.

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