MSN Expands Overture Ads
MSN Search has rolled out a new format for showing its Overture listings. Previously MSN displayed a select number of Overture listings in the "Sponsored Sites" section of its search results. Now MSN is embracing more ads Overture has to offer, displaying three Overture listings under the "Sponsored Sites" section in the main search results, plus an additional five listings in a new box along the right-hand side of the screen. So now the top eight Overture bids should appear in MSN search results. [Full story: MSN Expands Overture Ads - Search Engine Watch]
Posted under Pay Per Click Advertising on September 19, 2003.
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