FindWhat Launches AutoBid Keyword Bid Optimization Tool
Better late than never--Findwhat.com today announced the introduction of AutoBid, a new tool allowing its advertisers to automatically optimize their keyword bids. Advertisers can indicate that they want AutoBid for a particular keyword and then input the maximum bid price that they are willing to pay for a click-through on their keyword. AutoBid then automatically manages the keyword bid to obtain the best position possible within the FindWhat.com results, based on that maximum bid chosen. Bid gaps are eliminated as advertisers pay only one penny more than the next most competitive bid.
Posted under Pay Per Click Advertising on April 15, 2003.
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